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| PCA Chairman Jim Repman and PCA's Mark Justman present a 2005 Promotion Progress Award to Cathy Sauerwine. |
The Portland Cement Association Promotion Progress Awards
acknowledge outstanding efforts in promoting cement and concrete
products. Lehigh employee Cathy auerwine is honored this year for her
promotion work.
She has offered her services throughout varying portions of the Lehigh
Cement Company for 33 years.
Cathy has applied her considerable creativity, intelligence, and
organizational skills to promote white and gray cement to the
construction community, earning a well-deserved reputation as reliable,
straightforward, and dedicated to helping grow the market.
She coordinates all North American promotional activities for the Lehigh
Cement Company - White Cement Division by organizing trade shows,
seminars, professional programs, and other events. She produces
brochures, ads, photographs, campaigns, and educational reference
material for distribution, as well as being responsible for updating the
corporate websites. Cathy helped develop and now administers continuing
education programs to the American Institute of Architects and routinely
attends conventions, trade shows and other venues to promote the
benefits of cement and concrete.
She works closely with the architectural community to ensure that they
have the most current data regarding the benefits of cement and
concrete, and has developed an architectural binder that architects,
customers, manufacturers, specifiers and other decision-makers rely on.
Cathy co-chaired the 2005 Cast Stone Institute's annual convention in
September and coordinated many of the activities that took place. She is
a member of the local chapter of the Construction Specifications
Institute. In addition, she is heavily involved in promoting the use of
white cement in infrastructure applications to improve aesthetics and
enhance roadway safety.
Cathy's marketing and promotional efforts have consistently helped
persuade customers to consider concrete over other building products,
contributing to the substantial increase in demand for white cement. Her
work promoting the use of white cement in infrastructure applications to
improve aesthetics and enhance safety has resulted in the specification
of white cement in median barriers and bridge railings along 55 miles of
Texas interstate I-35, bridge railings and barriers in the Fort Bend
County Tollway in Houston, and eight miles of barriers in Laredo, along
with the continuing use of white cement in the Mon Fayette Expressway in
western Pennsylvania.
Image and portions of this text were
provided by the Portland
Cement Association. |
-2006
-2005
-2004
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